Since its inception, Conecta Imobi has been an event that aims to demonstrate marketing trends and technologies aimed at the real estate market. I remember well that in the first edition, in April 2014, some of the big news were Google Glass (Google glasses), Double Robotics (a robot that allows remote visits) as well as flying drones that are now almost mandatory in video production to sell real estate . After four editions of the event, we are less focused on new gadgets and more on content, trends and shared cases, eager to adapt them to our reality and thus create new success stories, capable of producing not only sales, but also better forms service and relationships.
Let’s look at the main trends
Quality of service We spend so much time (yes we do, all of us in the real estate market) worried about how to generate contacts through our digital Laos Email List channels that we forget that first and foremost, the quality of service is a fundamental factor for conversion. Tecimob: Website ready for real estate agents and real estate agencies. A complete tool for you to sell more! Now that we know how to capture, we are aware of this reality and it makes perfect sense to produce content that represents information for our customers. This was the focus of Rafael Landa ‘s talk, which presented several cases of construction companies and real estate companies that are more concerned with how to produce impactful experiences for their customers than with capturing thousands of leads.
Work less for commission and more fulfillment
It sounded false for a long time, but a real estate agent is a dream come true. It is through their work that the family achieves the sacred goal of owning a Italy Email List home. If you have repeated this mantra over the years without reflecting on the weight of this statement. The time has come to rethink this attitude and start living for your customers. (The commission will be a consequence) “It doesn’t make much sense to accumulate wealth, the cool thing is to have a business that improves people’s lives” , said the president of Reclame Aqui, Maurício Vargas, in his talk. I sincerely believe that when real estate agencies and market agents understand that their business is to help and provide services for people to live better.
