Tools for your strategy Digital Marketing or Online Marketing? Often, when we talk about Marketing done in the digital environment, we come taking-into across two terms: Digital Marketing and Online Marketing . Naming it like that, while differentiating one from the other, automatically explained this differentiation! But, apparently, “ digital ” was also adopted there in place of “ online ” over time, between 2012 and 2013.
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Check it out: Digital Marketing and Online Marketing analysis graph on Google Trends Despite all this, it is important to be clear that these two terms taking-into are synonymous . Right? But what about offline media?! It is a fact that Digital Marketing has gained a lot of space in recent years, however, offline media is still present in our daily lives! For example: billboards; Advertisements in newspapers and magazines; Advertising Latest database on TV and radio; SMS, etc. Even though technology is used for their creation and distribution, they are considered offline as they do not require an Internet connection.
Agency varies depending on the client
Therefore, these media have their place and can be integrated into Digital Marketing ! To get started, simply understand your target audience and choose the media that best suit your strategy. What are the main Digital Marketing strategies? There are several ways to promote a brand on the Internet . Some of them stand out for being . Very effective and offering great value for money. Such as the ones I will explain below: . Content Phone Number SA Marketing Content Marketing consists of producing quality materials to attract and engage the target audience through: Publications on social networks.